Amouage is proud to announce the launch of Honour, its new fragrance for Man and
Woman.
As with previous olfactory ‘chapters’, Creative Director Christopher Chong set
about telling a story with this new fragrance. Inspired by the tragic denouement
of Puccini’s Madame Butterfly, Chong devised a lyrical scenario in which Butterfly’s
child, now a man, recalls early memories of his mother.
The fragrance is once more accompanied by a short film, bringing to life Chong’s
beautiful story in a brief but poignant filial eulogy. The filmic vignettes move from
the joyful recall of a bright and beautiful young woman, through a sense of darkening
doubt and foreboding, to an intimation of her final tragic demise. Just as the film
harks back to Puccini’s story, so the fragrance mirrors the conflicting sentiments of
joy and tragedy, described by Chong as “a white flower with a dark heart”.
Concocted by the House’s Creative Director, Christopher Chong, and perfumers
Alexandra Carlin and Violaine Collas, Honour Woman is a white, floral fragrance
with contrasting woody base. Notes of Frankincense, Amber and Opoponax in the
base are warmed by floral heart-notes of Jasmine, Tuberose, Gardenia, Lily of the
Valley and Carnation. Top-notes of Pepper, Rhubarb Leaf and Coriander finish the
fragrance with a fresh, green, lightness.
Honour Man, created by Christopher Chong and perfurmer Nathalie Feishauer, is a
spicy and woody fragrance, accentuated by top-notes of Pink and Black Pepper. The
heart-notes of the fragrance artfully blend Geranium, Elemi and Nutmeg which finally
reveal an elemental, woody base featuring Patchouli, Frankincense, Cedarwood,
Vetiver, Tonka Beans and Musk.
These evocative, elegant fragrances add a new facet to the House’s repertoire of
fragrances, demonstrating yet again their commitment to the finest ingredients, the
most artful blending and an uncompromising dedication to perfection.
Woman Eau de Parfum 50ml; £120.00
Woman Eau de Parfum 100ml; £150.00
Man Eau de Parfum 50ml; £110.00
Man Eau de Parfum 100ml; £140.00
In the UK, Honour is available at the Amouage boutique on 14 Lowndes Street,
SW1, at Harrods, Selfridges, Les Scenteurs as well as selected boutiques nationwide,
and online at www.amouage.com





